The Road to 2025 – Growth, Social Media Success, and the Double Dare Duo
As we approach 2025, Velocity Valley is reflecting on a year of incredible growth, exciting changes, and our thrilling new partnership with AJ Hackett Bungy Legends through the Double Dare Duo package.
In 2024, we’ve not only ramped up our adventure offerings with the exciting new Double Dare Duo package in partnership with the legendary AJ Hackett Bungy team, but also achieved remarkable success on social media, expanded our sustainable practices, and strengthened our commitment to the community.
Our social media journey has been nothing short of a thrill ride. With an astounding 2400% follower growth on TikTok, a 320% rise on Instagram, and a 95% increase on Facebook, we’ve turned our platforms into vibrant communities. But it’s not just about numbers – it’s about authentic engagement. Our team regularly posts content that shows off our personalities and humor, allowing us to connect with our audience on a deeper level. We read and reply to comments, actively engaging with our followers, and sharing exclusive behind-the-scenes glimpses of life at Velocity Valley. It’s all about keeping it real, building a genuine relationship with our fans, and bringing more people into the action!
As we head into 2025, we’re looking forward to collaborating with more local operators to strengthen Rotorua’s adventure tourism scene. Working together, we can make our community stronger and offer visitors even more ways to experience the thrill of the region.
Sustainability is also at the forefront of our operations. We’re committed to making “little and often” changes that add up over time. This year, we’ve reduced our reliance on printed materials. Customers can now request receipts via email, minimizing paper waste. We’ve also taken steps to educate both our team and guests on the Tiaki Promise, a commitment to care for the environment, people, and culture of New Zealand. By embedding sustainable practices in our day-to-day operations, we’re hoping to inspire others to make a difference too.
Velocity Valley is thrilled to announce an exciting new collaboration with the iconic AJ Hackett Bungy team in Taupo! Together, we’re introducing the Double Dare Duo package, offering an adrenaline-packed experience that pairs the thrill of bungy jumping with the rush of free fall dropping 43m into a net. Velocity Valley is excited to work more closely with the legendary AJ Hackett team, bringing guests an elevated, heart-pounding experience like never before. This partnership is set to take both brands to new heights, and we can’t wait to see what’s next!
The road to 2025 is paved with exciting opportunities, and we can’t wait to continue growing, engaging, and contributing to our community in meaningful ways!